Job Description:
• Execute multi-channel marketing campaigns that support product launches, demand generation, and customer growth initiatives
• Run and optimize campaigns across channels such as email, paid media, webinars, landing pages, digital programs, and events
• Coordinate campaign assets, messaging, and timelines with Product Marketing and Customer Growth teams
• Maintain campaign calendars and ensure programs launch smoothly
• Continuously evaluate campaign performance and identify opportunities to improve pipeline generation and engagement
• Monitor campaign performance, analyze results, and share insights with internal stakeholders
• Recommend improvements to campaign tactics and targeting
• Run experiments and tests to improve engagement, conversion, and pipeline contribution
• Partner closely with Product and Customer Marketing as well as other marketing team members to ensure campaigns support go-to-market priorities
Requirements:
• 3–5 years of experience in B2B marketing, demand generation, or campaign execution within a technology or SaaS company
• Experience executing multi-channel marketing campaigns including email marketing, paid media, webinars, and digital programs
• Strong project management skills with the ability to manage multiple initiatives simultaneously
• Experience working with marketing automation platforms and CRM systems such as HubSpot, Salesforce, and Gong
• Ability to analyze campaign data and translate insights into actionable improvements
• Strong written and verbal communication skills
• Bachelor’s degree in Marketing, Communications, or a related field
Benefits:
• Health insurance
• 401(k) matching
• Flexible work hours
• Paid time off
• Professional development opportunities