[Remote] Platform Strategy Producer - YouTube

Note: The job is a remote job and is open to candidates in USA. VaynerMedia is a contemporary global creative and media agency recognized for its impactful business results. They are seeking a Platform Strategy Producer to manage and grow their YouTube Short presence, create high-quality video content, and analyze brand interactions on social media. Responsibilities • Manage and grow a YouTube Short presence with over 4.7MM subscribers • Seek through and review hours of footage to find the best possible contextual creative for the platform. • Work hand in hand with the creative team to turn timestamps into high quality contextually relevant video content • Plan and execute the programming and content distribution for YouTube channels via a thought out content calendar • Continuous active listening on brands currently tracking every follower interaction: comments, responses, DM's • Willing to go beyond basic metrics tracking to analyzing and drawing hypothesis, including providing a daily digest of observations + recommendations • Seek opportunities to insert the brand in social conversation, whether around relevant trending topics/news or engaging with social influencers/celebrities/other brands Skills • Proven track record of success growing or managing YouTube channels • Experience working on and growing YouTube channels via smart promotion, tactical platform usage and creative analysis. • Deep knowledge of YouTube best practices and how to drive channel growth • A working knowledge of SEO best practices in across YouTube and Google Search • Consider yourself a Social Media 'know it all' and have experience working across a variety of social platforms: Facebook, Twitter, Instagram, TikTok, Pinterest, etc. • Can combine creativity and analytics with the ability to convert into a story • Innate curiosity and ability to adapt + be flexible, whether with new tools, platforms, processes, etc. • Strong writing and verbal skills. • Any experience using the following social listening & project management tools a plus but not mandatory: CrowdTangle, TweetDeck, Asana Company Overview • VaynerMedia is a contemporary global creative and media agency with an expertise in driving relevance for clients and delivering impactful business results. It was founded in 2009, and is headquartered in New York, New York, USA, with a workforce of 1001-5000 employees. Its website is http://vaynermedia.com.